Launch management
Launch Readiness Review
10 days guided · Facilitated review
Overview
Launch Readiness Review is a facilitated walkthrough: asset completeness, routing checks, internal FAQ, and escalation owners. Designed for teams that ship cross-functional launches monthly.
Included focus
- Readiness scorecard with explicit fail lines
- Dry-run script for sales + support
- Asset lint checklist (not automated—human judgment)
- Rollback messaging draft
- Owner map for approvals and comms
- Post-launch review template
Outcomes
- Green-light checklist signed by stakeholders
- Dry-run notes incorporated into runbooks
- Clear rollback language ready if signals misfire
Clarifications
No certificate—this is operational readiness, not a badge program.
Notes from participants
The readiness scorecard caught a routing gap we would have missed. The dry-run script is now default for us.